Want to start an online business or get your small business online? Learn how to build a profitable company using a customer centric strategy!
Whether you’re an aspiring internet entrepreneur or a small business owner who wants to get your business online you have come to the right place. You’re going to learn about how to create a successful small web-based business.
Unlike most online resources, this site doesn’t offer ways to make money online. Instead it helps you in growing a serious online business through attracting prospects and securing a steady stream of buyers. You’ll also learn about ways to separate the most valuable customers from the rest. Then, putting these core clients in the heart of your business activities.
Okay, ready to learn how to start an online business or get a small business online? Let’s start…
The Internet Business Updates is a newsletter that walks you through the process of starting and growing an online business. It works together with this website in term of helping focus on your goals and encouraging you to take action. Registering for the newsletter is the first step to take. It’s easy. Simply enter your name and email in the box below, and press the button.
Once registered you can also download a periodically updated report, “How to Start an Internet Business and Build Loyal Customers“. Discovering the right market niche, building a customer centric business website and developing customer relationships are some of the stuff you will get from the report.
There are three resources for learning how to start an online business or get your business online: this webpage, the report and email newsletters. I recommend you to follow the steps on this webpage, study the report and read the email newsletters. These are all information you’ll need to really take actions.
6 Surefire Steps to Start an Online Business
The beauty of starting an internet business is the low start-up capital. However, there is no guarantee that it will be easier than setting up a “brick and mortar” one. For this reason, a proven step-by-step guide is a necessary map for directing your overall efforts.
Here is the summary of each step:
- Pick the customer centric strategy. Apply this as the method of doing business right from the start. This is the best business strategy to choose from if you want to build long-term relationships with customers.
- Brainstorm business ideas. If you’re starting a new business get one that is natural to your career path — entering a finance related market if you are working in a financial service industry. If you want to get your business online think about whether to go with your current product lines or create new ones.
- Build a business website. Develop a site that addresses the needs of your target audience, and accomplishes your business goals. By building a customer-focused website you send signals to your target audience that you’ve got solutions to their problems.
- Promote your business website. Be on online places where your target audience can see your online presence. Make sure the potential customers can find your webpages on the web so they know about your company and your products.
- Build relationships with prospects and clients. Be it online or offline, trust is the foundation for keeping lifetime customers. By nurturing professional friendships with them using high quality content you’ll eventually win their trust.
- Measure your website conversions. Track your goals by installing a tracking tool such as Google analytics. The web analytics data allows you to learn about what visitors are doing on your website so you know what elements that work for improving your conversions.
Those are 6 steps guide on how to start an online business or get a business online. To make them doable, below is a list of resources for each step. Simply use them when you want to go deeper about a concept. Or return to this page to learn about its linkage with another step.
The time you will need for completing the business process may take weeks or months. But if you are serious about your project you’ll have fun down the road while starting an online business or getting your business online.
Now let’s start with the First Step…
Internet Business Models and Customer Centric Strategy
Do small businesses need a strategy? In a real business situation, small and big business owners make daily decisions. Without a business strategy the owners have no purpose in mind other than short-term goals.
A business strategy can bridge long-term goals and daily actions. It can help you direct your company and keep up communications with your team. The strategy also lets you to make the right decisions and to see if you have achieved your goals.
If you haven’t written a business plan, simply create a simple one. The plan will include what company you want to have in 5 years, with measurable goals and a plan of action for achieving the goals. You may seek out a professional business plan writer to prepare one or just use business plan software. If you already have a plan make sure it includes how your online presence contribute to the overall performance.
Here are the resources that will teach you about business strategy and branding:
Internet Business Strategy
Do you think that a business strategy is something for the big corporations? If so, discover how strategies can help your small business.
Customer Centric Internet Business Model
Picking a customer centric business model is the strategic decision for you to start an online business or get your business online. Over there you can learn many good reasons to consider the business model.
Internet Business Models
Learn top 3 internet business models you can build a business around. The revenue models allows you to create a low-risk and profitable business.
Small Business Branding
Small business owners are not familiar with branding. They believe that branding is for major corporations. But is that true? Get tips on how to brand your online venture.
Ideas for New Internet Business
If you want to start an online business take a look at the industry you’re entering. A natural path to this is go with the industry you’re now in. This is the easiest way to spot problems or opportunities for developing business ideas.
Let’s say you are in a retail business and you are familiar with the commerce aspect of your current employer. Consider starting up an e-commerce website that sells physical goods. The first option is to keep stocks and ship them directly to your customers. Alternatively, you only manage sales activities and let a drop-shipping partner handles other tasks.
Here are the articles to help choose a business idea:
Internet Business Ideas
Some online business ideas that you may want to consider are affiliate marketing, selling a good and offering a service. Simply decide on your option and go with one you are comfortable with.
Home Internet Business
Do you have a good home business idea? Remember to check it first. If the idea doesn’t go farther than making money online then it’s not something you want to go for.
Build a Business Website That Works
Whether you want to start an online business or creating an online channel for your existing business you want to make a business website that works. It starts with creating a demographic and psychographic profile of your ideal customers. Then optimize your market size until you can qualify your prospects and they understand that your offerings address their needs.
One of the ways prospects find your messages is when they use search engines. It happens when they are looking for solutions by typing in keyword phrases on Google. If you want them to see your offerings, your web pages must show up on the first page of Google’s Search Results.
For that purpose you want to know keywords your target audience types in when using Google. These are keywords for building website content that they are looking. Once done, promote those web pages so they are visible to your potential customers.
These are resources for building a customer centric business website:
Customer Centric Business Website Building Tips
When building a website make sure the focus is your target audience. This means understanding both your prospective customers and competitors. Using the research develop a value proposition that separate your business over your competitions.
Small Business Website Hosting
When you start an online business or get your small business online you will need a fully functional website. To make the site works make sure to choose a reputable business website hosting service. Before you buy a web hosting plan learn how to pick a good one.
Small Business Website Design
Your website is your online sales tool. Get some tips to help you design a customer centric website that works for your small business.
Customer Centric Website Content Writing Tips
A good-looking website is useless if it doesn’t attract targeted traffic. Visitors only come to your website if your content is really good and they find it hard to find elsewhere.
Building an e-Commerce Website That Works
Your website is both a storefront and a place where visitors learn about your products and your company. But it’s useless if it doesn’t bring any business. So learn how to build an e-commerce site that drives targeted visitors and converts them into buyers.
Online Turnkey Website Packages
Don’t want or don’t have time to build your own business website? Learn whether a turnkey website is right for starting an internet business.
Generate Traffic To Your Small Business Website
This is the fourth step of the tutorial on how to start an online business. You have learned about creating a website that is attractive to search engines. To make it visible to your prospects you want to give good reasons why the pages deserve the high ranks on search engines.
There is no better way than providing good content using a unique angle catering the needs of your prospects. With a careful research you can write an article or make a video that solves a problem faced by your prospects and customers.
Getting links from reputable sites related to your market or industry is one way to send signals to search engines. Once the search engines pay attentions to your web pages it can naturally reach your target audience.
The resources below explain how to drive traffic to your business website…
Targeted Website Traffic
Targeted website traffic is visitors that want in what you have to offer. Discover ways to attract online visitors and increase web traffic.
Website Link Building
Is website link building still good for search engine optimization? Fact is building quality inbound-links is the best way to get targeted web traffic.
Internet Viral Marketing Campaign
Internet viral marketing is one of the best ways to get targeted traffic to your business website. Learn these online viral marketing examples for creating your own campaign.
Internet Business Advertising
Internet business advertising is about reaching qualified visitors and converting them into customers. Learn how to market an online small business on a budget.
Build Relationships with Prospects and Customers
Building relationships with your website visitors are the fifth step in starting an online business. Relationship building is your key to qualifying business prospects. It lessens the impacts of impersonal situation, where you can’t meet your customers in person. It can help turn those visitors into prospects and even convert them into lifetime customers.
One way to create a relationship with visitors is via newsletter. If you have a lot of useful articles on your website chances are your visitors want to subscribe to your newsletter. Subscriber who stay subscribing after receiving several emails are qualified business prospects. You can create a long-term relationship with them by sending free, high quality stuff.
You can also reach your prospects via social networks or social media. A business page on Facebook and on Google Plus are a good place to connect with your target audience. Twitter is another social community for sharing information and giving advice by following relevant businesses and getting followers.
Here some resources you can use for building business relationships:
Customer Relationship Marketing
Customer relationships are the main activities of a customer-centric company. For the purpose you want to build business relationships with your prospects and turn them into lifetime customers.
Email Newsletter Marketing Campaign
Email newsletters are the best form of permission email campaigns. Learn how to use email campaigns to build relationships with prospects and customers.
Social Network Marketing
Discover how social networks work for your business. There are tips for reaching your target audience using social media.
Small Business CRM
Small business CRM is an automation tool for improving customer retention. If you have reached the stage where you have a large number of customers this is an indispensable business app.
Website Conversion Rate Optimization
Website conversion optimization is a key for the success of your small business. By increasing conversion rate you can boost your revenue and invest the extra funds for getting more web traffic. If you’re doing it right the extra visitors will convert to new customers, allowing you to get more repeat business.
Managing website conversion starts with the goal of your business website. These are a product purchase or an email newsletter sign-up or any others types of transactions. You want to decide what conversion to measure and the relevant conversion rate for measuring the effectiveness of your website in achieving the goal.
Once you set the goal of your website find out the average conversion rate for your industry. A provider of web analytics service like Fireclick, for example, shows a benchmark index of a 4.20 conversion rate for first time visitors.
Although that conversion rate figure may vary across industries it is good as a starting point for setting up your conversion rate goal. If you have historical performance data you can go even further by using the benchmark index for improving your current website conversion rate.
Learn more about how to improve your website conversion rate…
Website conversion marketing is all campaigns for converting visitors into buyers. If only a very small percentage of the incoming traffic buy your products you want to find out why they aren’t converting and then look for opportunities to fix it.
What To Do Next
I hope this tutorial helps you in learning how to start an online business or get your small business online. If you like this site, please help your best friends to find out about it and don’t forget to sign up for the Internet Business Updates and get a Free Report.